Katy Blinds Commercial - Brand Summary Report

SIGNATURE STORY

6 - SIGNATURE STORY - KATY BLINDS

Why do you do what you do? What is your origin story that describes what brought you to where you are now?

I had a problem – a big one.

It felt like a small car parked on my chest. Too much month left over at the end of the money. At age 29, I had just moved my family back to Katy, TX to start a new accounting job, and because of some really bone-headed fnancial mistakes in my recent past, I found myself with a mortgage, a mountain of credit card debt and a wife and two kids (soon to be three) depending on me. Although I was paid a fair market wage in my new job, it wasn’t enough to cover my bills (see bone-headed fnancial mistakes above), so I started looking for ways to make some extra income. I thought constantly about small business startup ideas and read everything about money-making that I could get my hands on. I grew up in Katy, graduated from Katy High School and went to The University of Texas at Austin to earn an accounting degree. That’s where I married my wife, Laurie. After college, I started flling in the blanks in a very eclectic resume that included bank auditor, fnancial analyst, janitor, retail coffee franchise manager, fnancial advisor and fnally, certifed public accountant. (Incidentally, my wife used to hate it when I mentioned “I’m a janitor” at parties in response to the question “So what do you do?”) “I have a friend from high school that started a blind business...” my wife said one day. “You should talk to him.” I’m a relatively handy guy, but I didn’t know anything about blinds… or selling… or running a business. I’m a bean counter. But it had potential – no storefront or big investment needed, and I didn’t need to quit my job.

Perfect! I’m in!

Brand Summary Report 10