Katy Blinds Commercial - Brand Summary Report

BRAND TONE AND TEMPERAMENT

8 - BRAND TONE AND TEMPERAMENT

What is the consistent mood, tenor, quality, character, and manner that you bring to all your interactions?

Key Words that capture the Katy Blinds brand

Phrases and Headlines that capture the Katy Blinds brand . We help GCs make and keep their customers happy We help GCs complete large-scale roller shade projects without headaches, delays, or re-dos. We complete large-scale roller shade projects with no drama, delay, or disappointment for the General Contractor. We are the opposite to everything that drives you crazy about dealing with commercial construction subcontractors. Sick of unreliable, incompetent subcontractors, shows up late, doesn’t show up at all. Installs subpar, or poorly installed good product. We make our customer look good to those they have to please. And make their job easier. Keeping your customer - the building owner or tenant - happy, with no drama, headaches or hassles. We make our piece of the project smooth and hassle-free for GCs

Expertly installed with no drama, happy end-user customer

Working with unreliable or unqualifed subcontractors.

Finding subcontractor partners that meet or exceed the technical qualifcations required for the project.

Avoiding the expense and headache of re-do’s.

Brand Summary Report 16

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