By Design - October 2022

PILLARS OF OUR SUCCESS TEAM DEVELOPMENT

Meet Kurt Glen Director of Operations

Zine was where I belonged. Kia has killer design and marketing instincts, paired with uncompromising integrity. Needless to say, I got the job, and couldn’t imagine being anywhere else. (I was so sure that I turned down full time senior positions at two other design firms, much to my parents’ chagrin!) Thirteen years and a couple of promotions later, Kia and I work closely on developing design and marketing strategies for the most challenging client projects that come in the door. There’s a kind of magic that happens when I take her concept sketches and turn them into high-end designs. The work we do is exactly the kind of work that I love – the more complex, the better. I get to design newsletters, brochures, books, direct mail, corporate identity materials… the list goes on and on. That isn’t to say that every project is a walk in the park, or that I love the way everything turns out after the revision process. (Sometimes you just have to give the client what they want!) But, I do truly love the work I do every day and creating pieces that matter, and that make a difference in the lives of our clients.

forced everyone to stay home. Today, Kurt continues to create top-notch delivery systems to give Zine clients the best experience. More importantly, he is now a proud papa to two baby girls. With such big changes over a short time, we asked Kurt a few poignant questions: IF YOU COULDGO BACK IN TIME AND TELL YOUR YOUNGER SELF ONE THING YOUWISH YOU KNEW THEN, WHATWOULD IT BE? Lighten up some in serious times and be more mindful in celebratory times. WHAT WOULD YOU SAY IS THE #1 SECRET TO SUCCESS? Ask yourself what success truly is to you. What does it look like? It may surprise you.

Kurt came to Zine with extensive experience in

the promotional items industry as

a senior designer and art director. He knows both digital and print design, and as a bonus, knows how to operate and maintain printing presses and equipment. When he applied in 2019, he had just gotten married. With his military wife, they were moved to the DMV area where they were looking to put down roots. Coming from a big company, Kurt wanted to work for a small business where he could focus and contribute to its growth. Zine offered that, plus a family-like environment that he craved. When Kurt came to Zine, his energy transformed the environment. He immediately created a custom, online project management system called ZinePro. This not only helped Zine get rid of physical project folders for good, but it kept communication and projects moving along when the pandemic

WHAT IS THE #1 ADVICE YOU WOULD SHARE WITH

ENTREPRENEURS FOR GETTING THE MOST OUT OF THEIR PRINT MARKETING EFFORTS? Be consistent with it, let us handle the details.

At Zine, we want every person–employee, client, prospect, and even vendor–to feel empowered and supported in whatever it is they are called to do. It’s how we have created raving fans for Zine who love us, refer us, and keep coming back to us. If you want to know how Zine can help you create raving fans, visit www.RavingClientsZine.com.

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